Book Cover · Ayman Sadiq & Sakib Bin Rashid · 2020

লোকে কী বলবে?

লোকের ১০০ রকম কথা ও তাতে কান না দেয়ার ১০১ পদ্ধতি
Sakib Bin Rashid with binocularsAyman Sadiq giving a thumbs up
Book Cover Designer
Asif Hossain
Authors
Ayman Sadiq, Sakib Bin Rashid
Publisher
Adhyayan Prokashoni
Year
2020

The book

Two authors, scared of their own title.

Ayman Sadiq and Sakib Bin Rashid began planning this book at 25. Then years went by, because they were afraid of what people would say about two young online teachers writing it.

বোঝে কম, বকে বেশি“Knows little, talks a lot.” The line they expected to hear.

They wrote it anyway. So the cover had one job: put everyone’s opinions in the same frame as two people who have stopped caring.

It starts with one comment.

Then everyone has an opinion.

So the book gives you a switch.

The launch cover

The first cover stopped listening, literally.

The book launched in this amber cover. We took its subtitle at its word: if people won’t stop talking, block your ears.

The amber launch cover: Ayman with pillows on his ears, Sakib in headphones
The amber back cover: comments raining down on two umbrellas
  • Pillows and headphones. One author muffles the noise and the other drowns it out.
  • Comment rain. On the back, the comments pour down the page and bounce off two umbrellas.
  • Play and pause. A thin player bar runs along the top, a nod to the video classes that made both authors known.

Launch cover designed by Asif Hossain and Sadman Sadik. Character cut-outs edited by Sadman Sadik.

The reprint cover

Then the noise moved into a phone.

When the book went back to print, I redrew the same idea around the place these comments actually reach us.

The navy reprint front cover
The navy reprint back cover: comments bursting out of a phone
  • A phone for a back cover. Real comments spill out of the screen and past its edges.
  • Black and white authors. The photos step back, so the yellow title is the loudest thing on the cover.
  • Sticker edges. White cut lines keep the two of them playful, and the binoculars ask who’s watching.

The lettering

Same three words, two voices.

The launch title: a thick purple sticker
2020 launch. A thick sticker that shouts back.
The reprint title: yellow custom lettering
The reprint. Loose yellow lettering, closer to someone saying it out loud.

The flaps

The joke keeps going on the flaps.

Each flap gives one author a short bio and one more pose: Sakib belts out a song into a microphone, and Ayman grins and points up at nothing in particular.

Sakib Bin Rashid’s flap
Ayman Sadiq’s flap

The whole jacket

Back, spine, front and both flaps.

The full reprint jacket laid flat with both flaps
The book held in one hand A close view of the cover The book standing up